17 ago. 2015
TrendZoom: CATWALK Trend Direction Resort 2017
17 ago. 2015
Resort is increasingly an experimental platform for designers to test new ideas for the main season. For this reason the collections are less about single concepts and more about taking a few risks. In this report the Trendzoom team cuts through the mass of information, and sometimes misdirection, and zooms into the trends that will impact future fashion. Each of the overarching themes contains the subtle microtrends that keep styles fresh – everything from the latest positioning of cutouts on a dress to the new button placement for trousers. The analysis outlines the concept behind each trend, and in-depth research presents the key styles that are edgy not alienating, and accessible yet out of the ordinary.
Sample pages taken from 78-page report published on 31.07.2015
BROKEN ART – Memphis-influenced shapes and Bauhaus-style art, inspire wildly coloured patterns and bold geometric shapes.
NEW WESTERN – the look is irresistibly offbeat with inspiration from the Wild West, Old World Pioneers and Victorian decoration
DOCKYARD – the air of restraint associated with uniforms, is softened with injections of femininity and a relaxed vacation vibe
WAYWARD – designs embrace the offbeat styles, naive graphics and quirky proportions of the sixties and seventies
CUBAN STREET – pulsating colours and fantasy floral prints are grounded in relaxed sportswear and urban styles
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TRENDZOOM, Fashion Trend Forecasting Service delivers both long-term forecasting and fast-response information to the fashion industry. Established in 1998, the company remains a solidly independent force in the marketplace - one that continues to accurately anticipate trends ahead of the competition.
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